Jeff
ERIK

Account Representative

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How LinkedIn and Instagram Can Make or Break Your Job Search

 

It is common knowledge now that social media can cost you when you are in the process of a job search. However, social media is also an important element for receiving an interview.  Employers spend time searching prospects social media accounts to make sure they can identify who you are before you come in for an interview.  Since employers are spending time looking at your presence on social media, you should think of your social media presence much like establishing your credit.  If you do not have any credit history it can cost you the ability to qualify for a loan.  At the same time, if you have a poor credit history it can cost you the ability to qualify for a loan.  In the same way, if your social media presence is no existent, it is difficult for potential employers to do initial screenings.  Also, if you have inappropriate content on your platforms, it can hold you back from receiving the job, or even the opportunity to interview.

This means that you should always be well aware of what you are posting on social media.  Make sure what you post is appropriate to not only people you know but to individuals who you will come in contact with in the future.  It has happened countless times that people have posted something on social media and had it come back to haunt them down the road.  This principle applies to both individuals and businesses.  From a business perspective, it is important to have content that is engaging but it is crucial to have content that represents your business in an appropriate and professional way.

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