Jeff
ERIK

Account Representative

Title Here

Brain-Machine Interface:  Next Big Thing?

 

What is the future of social media? Technology has evolved over the years with the goal of promoting ease and integration.  It was not long ago that cell phones were introduced to eliminate the need for landlines.  Then the cell phone evolved into a smartphone with touch-pad capabilities.  Within the last few years, products like Alexa and Siri have further developed voice control capabilities.  In April, Facebook announced that they were developing a brain-computer interface that will allow users type with just their minds.

The idea of being able to “type” with your mind at a speed of 100 words per minute (5 times faster than typing on a phone) is truly fascinating and terrifying at the same time.  Sure, this would bring ease to the lives of consumers who are constantly looking to save more time throughout their days.  However, we must consider the ramifications of allowing yet another breach of privacy into our personal lives.  One might argue that the internet and social media already has the capabilities of understanding consumers based on what they search and interact with on the various platforms.

One thing that the development of technology has done is the creation of social media.  Social media allows businesses to discover their specific target market, unlike any previous marketing technique.  If you are interested in more information on how social media allows businesses to be able to connect with their specific target market, please feel free to reach out! To read more about the innovations with the world of technology, click “read more”.

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